Trump Media & Technology Group announced a licensed data service, Truth API, that will provide banks and high-frequency trading firms with real-time access to posts from the platform’s most influential accounts, including that of President Donald Trump. The company said the feed, set to launch on 1 August, is designed for institutions “most impacted by the cost of a delay in information” and represents its first move into data licensing as it seeks a new revenue stream. The announcement comes as Trump’s social media activity faces renewed examination over potential conflicts between his public communications and personal financial interests.

A CNN analysis of Trump’s annual financial disclosure and his Truth Social posts found at least 44 instances in which he purchased shares of 21 companies within a week of publishing positive messages about them, their executives, or their products. In several cases, he also announced government actions that could benefit those same firms. Examples include a post promoting Nvidia’s AI supercomputer plans days after a personal investment in the chipmaker, and a message de-escalating a feud with Elon Musk a day after a large Tesla stock purchase. The investigation noted that the majority of Trump’s trades were not accompanied by such posts, and no direct evidence establishes that the messages were intended to boost his portfolio’s value.

The White House rejected any suggestion of impropriety, stating that all stock transactions are executed by independent financial managers on fully discretionary accounts, and that neither Trump nor his family control investment decisions. However, ethics experts cited by US media point out that Trump, unlike most recent predecessors, has not placed his assets in a blind trust, meaning he could theoretically know which stocks are being traded. Dylan Hedtler-Gaudette of the Project on Government Oversight described the pattern as “an example of presidential conflict of interest,” while former US Labor Department ethics counsel Dan Greenberg called it “an ethical catastrophe.” Russian-language coverage of the controversy has amplified these criticisms, with outlets highlighting the gap between Trump’s public market commentary and his private holdings.

The Truth API launch formalises a market reality: Trump’s posts already move asset prices, and the company is now monetising that influence. TMTG’s interim chief executive Kevin McGurn said the firm expects the service to become a “meaningful, ongoing source of revenue.” Meanwhile, a group of US lawmakers has proposed legislation to ban members of Congress from trading stocks, a measure Trump supports but opposes extending to the presidency. The financial disclosure also revealed that Trump sharply increased purchases of major tech stocks on 8 April 2025, just as markets plunged on his tariff announcements and before he suspended those tariffs. The API is scheduled to go live on 1 August, and the conflict-of-interest debate is likely to intensify as the 2026 midterm elections approach.